An audit is basically an analysis of your website, your digital visibility, and other such aspects. An expert freelance SEO will always prioritise SEO audits because this helps one to figure out the problems which are impacting your search engine rankings. An SEO expert is then able to identify the gaps between your present SEO and required SEO.

This gives information about the website structure, content and its placement, user experience, comparison with competitors, and other things.

This is what an expert SEO freelancer will look into

• On page SEO-This includes optimisation of content on individual pages, HTML source codes, etc.
• Off-page SEO- This has many elements like link building, social media presence, and other actions which are taken outside of the website.
• Technical SEO- Here the focus is on optimisation of websites for search engine crawlers, for indexing purposes, etc.

The ultimate goal is to improve the ranking of your website which is directly responsible for increasing traffic and business.

There is never an ending or beginning point to conduct such audits. The worst strategy is to never conduct audits. As you can see- analysis, planning, and implementation are all the pillars of successful SEO, you cannot ignore any of these. Analysis or SEOaudits must be carried out after every few months.

How do you gain from freelance SEO services?

As you can see that SEO audits are integral to improving website rankings, you need an SEO expert to do the job. An expert is aware of the tools and techniques to run these audits and can then work on a plan to make improvements. An agency will charge too much for this and you will not get a chance at personal interaction. On the other hand, you can have a personal interaction, discuss your goals clearly, know the weaknesses of your website and the areas that need improvement, all at very low prices. When you hire a freelancer, look at the experience and expertise.

What do you gain when you hire me?

As an experienced and successful freelance SEO expert, I bring my skills and experience to run audits which provide definite results about how to improve website rankings.

This is what I do for SEO analysis

• Analyse on-page SEO
• Audit technical SEO
• Run audit for off-page SEO
• Make a priority list for the actions that must be taken and take actions based on that order
• Make a deadline-based plan while making you a part of the process
• Also work on optimising pages for mobile viewing. This is important as most people today visit the site on mobiles before using computers.

It is important to run audits every six months or at least after a year. This helps one stay in sync with the changes search engines like Google make to their algorithms. When you see improved traffic, it means that audits and SEO implementation have worked.

Reach me, Soni Bharti, to discuss your website needs.